Our team advised SafeSize, the innovative retail tech company that is helping people find the perfect fitting shoes in physical and online stores, on raising €14 million in Series B funding with participation of Phaistos Investment Fund as well as existing investors Convent Capital and 3TS Capital Partners.
SafeSize has pioneered a new way for footwear retailers to provide their customers with personalized shoe recommendations, strengthening its leadership position in the footwear virtual fit market. Through its proprietary technology, powered by AI, it matches consumers’ 3D foot data and personal preferences with the world’s largest shoe database to provide highly accurate and personalized shoe recommendations, in just a few seconds.
SafeSize powers the largest retailers in the footwear industry today, such as INTERSPORT, Decathlon, Sports Direct, HOKA, New Balance, Sketchers, Super Sports Xebio, CCC and Marks & Spencer helping them increase conversion, drive sales, build customer satisfaction, capture valuable data and at the same time reduce returns.
You may read the full announcement here.